The Power of Sound
Car Tuneups That Require Audio Engineers
"The best (systems) are so immersive, your next automobile decision might come down to how well the car stereo rocks your favorite Alabama Shakes song." John Pelliccio, head of product communications at Bose, quoted in The New York Times.
Pricey Trim Levels Prove Popular with Kicks Buyers
Nissan took an unconventional approach to small car audio in the Nissan Kicks with the Bose Personal Plus sound system. We’re excited to be part of this exceptional consumer experience.
Sound Placement Technology Assists with Driver Awareness and Confidence
Motor Magazine spoke with John Pelliccio, head of Bose Automotive Product Communication, who explained how our innovative sound placement technology can assist with driver awareness and confidence.
Sustainability at Bose
Bose had a prominent 1.7 megawatt solar array installed at our Framingham, Massachusetts headquarters through a power purchase agreement. The system brings enough electricity onto the grid to power a substantial portion of the Bose campus, which helps Massachusetts meet its renewable energy goals and demonstrates our commitment to sustainability.
A Remarkable Gift
Helping people reach their fullest potential and putting the customer above all else is what Bose is all about.
Bring back the true magic of sound with Bose SoundTrue Technology
Bring the magic back to your music. Bose SoundTrue™ enhancement technology revitalizes digitally compressed music. SoundTrue is available in Bose sound systems in the new Porsche Cayenne and Panamera.
A Look Inside Our Critical Listening Rooms
Critical listening rooms have become an essential tool for engineers in the Automotive Systems Division of Bose Corporation. Bud MacLellan, Bose Automotive Engineering Support Group Manager, provided insight into what these rooms are, how they are used and how they help take the performance of our automotive systems to a higher level.
Bose is proud to be recognized by the 2018 Red Dot Design Awards
New products. Award-winning designs. Bose is proud to be recognized by the 2018 Red Dot Design Award for innovative products that help make people's lives better.
Introducing the new noise-masking sleepbuds
Exciting Bose technology for wellness helps people live better lives. Introducing the new noise-masking sleepbuds. Tiny earbuds for better sleep. Launching in select markets.
2018 Nissan Kicks First Drive: Kicking Ass and Taking Sales
Bose is excited to deliver big, unexpected sound for small cars. The new 2018 Nissan Kicks is the first car in the US market with the Bose Personal Plus system.
