And we truly believe in the power of sound.

We back up that belief with the imagination, passion and ingenuity of engineers, creative thinkers, tradition breakers and innovators across the globe.


Watch: How this technology will change the way we think of more personalized sound in cars


We were excited to introduce VolumeZones during CES in January. The concept creates an acoustic boundary between the front row and the back row of the car.

It works by using software along with UltraNearfield speakers integrated in the seat headrests, part of what we call a SeatCentric experience.

Bose Performance Series for the Infiniti QX50

Style. Power. Innovation. The All-New 2019 QX50 is the latest in the INFINITI Motor Company Ltd. portfolio to take your drive to the next level with an available Bose Performance Series sound system. Coming Spring 2018.


Introducing the Bose Personal Edition Nissan Micra

We’re excited to have collaborated with Nissan Motor Corporation on the Bose Personal® Edition of the Nissan Micra, now available in Europe. This limited-edition model features a suite of personalization features, exclusive colors and the innovative Bose Personal sound system.