Imagine listening to
your favorite song.

Imagine listening to
your favorite song.

NO, SCRATCH THAT.

NO, SCRATCH THAT.

You’re not listening

TO

something anymore.

There is only

YOU

Becoming one with
the sound.

bose
The secret?

A SOFTWARE.

Perceptual Sound Rendering
sounds a lot less complicated than it actually is.

In fact, it’s a difficult process that we were able to turn into something very simple:
A Bose sound experience

UNLIKE ANY OTHER.

PSR

And we did so, not by re-inventing our speakers or materials. But by finding completely new ways to orchestrate our hardware. And by turning our whole working process upside down.

Enabled by technology.
Powered by passion.

Before PSR, sound engineers had to manually tune every speaker in a system to slowly narrow in on the desired sound. With PSR, our sound engineers can “tell” the system what they want it to sound like – and the software finds the perfect solution to achieve their goal.

With this, our sound engineers can fully concentrate on what they do best. And deliver an experience that redefines what “sound” can feel like.

It feels like magic.
Because it’s science.

The new Bose Premium Sound System has the
power to touch your senses.

This power is the result of our decades worth of research
in psychoacoustics – the science of how humans perceive
sound.

And we poured everything we
know about it into PSR. Along
with much, much more.

No one likes

OR

And thanks to PSR, we can deliever our most

AND
AND AND AND AND AND AND AND
AND AND AND AND AND AND
AND AND AND AND AND AND AND
AND AND AND AND AND AND AND AND AND AND
AND AND AND AND AND AND AND AND AND AND
AND AND AND AND AND AND AND AND AND AND

yet.

Tonal balance, sound clarity, staging: When we
create a sound experience, we don’t like to
compromise on one aspect for another.

With a sound that’s crisp and
clear. Wide and precise. And a
truly holistic listening
experience – in every sense of
the word.

Intro

That’s the power of

Perceptual Sound Rendering

the new BOSE Premium Sound System

The Idea

A sound,
worth the art.

At Bose, we’ve always had the same mission:

Delivering the truest,
most faithful sound there is.

They say playing music is an

art. But reproducing music is a

science. And we are as

obsessed with art as we are
with science.

We believe that sound is the most powerful force on earth.

That’s why we want to reproduce a sound that
is truly and completely as the artist intended.

And with the science that went into PSR, we managed to achieve our most “intended” sound yet.

The Technology
The Process
The Science
The Sound
The Result